Who This Project Is For
This project is designed for fashion and accessory designers who:
  • are ready for global recognition and want to elevate their brand to the international level
  • have built a solid local business with established production and logistics, however the current market no longer reflects the true potential of the brand.
    Further growth requires a new audience, new exposure and a different scale
  • are at the startup stage, yet confident, ambitious and deeply believe in the quality of their collections
  • represent established brands seeking a relaunch, rebranding or the introduction of a new line in a higher price segment
This Project Is Right for You If You Want To:
  • increase brand awareness internationally

  • gain PR exposure and media presence without massive advertising budgets
  • attract private clients and pre-orders
  • enter new markets without intermediaries
Why an International Fashion Show Is a Strategic Move for Your Brand
  • Status & Positioning
    Presenting your collection on an international runway sends a clear signal to the industry, buyers and investors:
    your brand operates at the level of high fashion and international standards.
    Showing your designs on real, charismatic women allows the audience to see how your pieces live, move and feel in real life — not just on standard models. This builds trust and perceived value.
  • Media Presence & Visual Capital
    A live fashion show generates viral visual content:
    instant posts, stories, blogger reviews and audience reactions create a powerful wave of social media exposure, reaching hundreds of thousands — and even millions — organically.
  • Professional Connections & Sales
    International buyers open direct access to premium retail spaces, private clients, influencers and stylists worldwide.
    Their interest often becomes a strong catalyst for sales growth and long-term brand visibility.
    At OLGA BIANCHI FASHION SHOW, designers can work directly with clients and sell collections on-site, instantly converting attention into revenue.
  • Live Experience vs. Online Presence
    A live runway show delivers a sensory and emotional experience that online formats simply cannot replicate.
    It distinguishes your brand from competitors who operate only online.
  • Emotional Connection with the Audience
    A fashion show conveys the essence of a brand, not just its visual aesthetics —
    through choreography, mood, storytelling and live interaction.
    This transforms your brand from “one of many” into something memorable, recognizable and emotionally resonant.
Olga Bianchi
Founder & Creative Director of OLGA BIANCHI FASHION SHOW
  • 6 seasons at Milano Fashion Week
  • Professional model for Gucci, Yamaha, Persol
  • Choreographer and runway coach, over 500 students
  • Jury member of international beauty contests in Italy and Switzerland
  • Fashion category judge at Asian Championships
  • Organizer of international fashion shows for women entrepreneurs, professional and emerging models
What Is OLGA BIANCHI FASHION SHOW?

It is a creative space where dreams become reality on a major international stage:
  • Models shine on the runway
  • Designers present clothing and accessory collections
  • Stylists, makeup artists, photographers, videographers and backstage coordinators showcase their professionalism
  • Guests experience a large-scale fashion event from the inside

Our Journey So Far
An international fashion platform in numbers
  • 170+ women, men and children experienced the runway firsthand
  • 50+ designers accessed new sales channels and international visibility
  • 200+ fashion professionals enhanced portfolios, gained cases and new clients
  • Runway videos reach 40,000 to 1,000,000 views
  • 5 international shows held at premium locations
  • OBFS was featured in two 30-minute television programs on Italian TV
Moments, energy and emotions from past seasons
Milan, Westin Palace
September, 2025
Who Walks Our Runway

Our runway is not built around traditional agency models.
It is built around real women and men with established lives and professional success.
Entrepreneurs. Business owners. Executives. Creatives.

People who:
• invest in themselves
• choose premium over mass market
• value individuality and craftsmanship
• appreciate unique, limited designs
• follow trends but think independently
• are not afraid of bold silhouettes and statement pieces

They do not wear fashion to fit in.
They wear fashion to express identity.

For designers, this means your collection is presented to an audience that understands value and can afford it.

*Investment Level of the Participants

Participation fees for models in the Fashion Tour reach up to €5,000.
This reflects the level of commitment, mindset and purchasing capacity of our audience.
They are decision-makers and premium consumers.

Inside the Show
Footage from previous seasons
OLGA BIANCHI FASHION SHOW has evolved into
OLGA BIANCHI FASHION TOUR which will take place in
May 6–11, 2026

This is no longer just a show —
it is a journey combining runway, networking, leisure, emotions and culture at historic Sicilian locations of Piazza-Armerina.

Iconic Locations of the 6th Spring Season
Villa Romana dei Casale
Unesco Heritage
Over 2,000 years old, home to the famous Bikini Girls mosaics
Piazza Duomo (Piazza-Armerina)
The city’s main square, closed exclusively for our show
Teatro Garibaldi
A historic venue comparable to La Scala, with live broadcast on regional TV
Participation Format
Dates
May 6–11, 2026
6 days / 5 nights
Participation options differ by runway location and
number of looks presented

Both options include identical services: preparation, styling, photo & video production, PR support and showroom participation

Packages Overview
Piazza Duomo Runway
Historic city center of Piazza-Armerina
A high-visibility runway presentation in the heart of the city, offering strong public presence and audience engagement.

Runway Volume:
FULL8–12 looks€2.000
EXTRA FULL13–20 looks€2.200
✔ Showroom participation, after-party, buffet
✔ Street style

(Early booking offer available)

Get a Personalized Offer
Villa Romana Runway
UNESCO World Heritage Site
A curated runway experience in a historic Roman location, ideal for brands seeking a strong cultural narrative and refined visual context
Runway Volume:
FULL8–12 looks€2.300
EXTRA FULL13–20 looks€2.500
✔ Red carpet
✔ Showroom participation, after-party, buffet
✔ Includes the gala dinner on May 8

(Early booking offer available)
Get a Personalized Offer

What's Included


Runway


  • International fashion show participation
  • Models for every look + designer final walk
  • Styling, backstage coordination and logistics
  • Steaming and preparation of garments
  • Fitting room rental

Content & Media

Professional photo & video coverage (30+ edited assets)

All raw video footage

1 collaborative Reel with OBFS

Instagram introduction post before the event

10 stories on OBFS account after the show

10 media mentions.


Promotion & Service

Logo placement on press wall

Showroom sales opportunity

Interviews and official materials

OBFS assistant

PR support and VIP invitations

Beauty team for models, host, DJ, SMM manager

Designer catering & after-party

Official international participation diploma

Not included: personal expenses, airport transfers, meals outside the program.
Accommodation option:
Bed & breakfast accommodation available
Contact us to arrange

Over 50 brands have already participated in OLGA BIANCHI FASHION SHOW
many return season after season.
Frequently Asked Questions
Fashion as Cultural Continuity
Our mission is to preserve traditional elegance while shaping a modern, conscious fashion culture.
We believe that when women reconnect with their beauty and strength, they influence families, communities and the wider world.
By opening the runway to women of all ages and professions,
we demonstrate that fashion is not about limitation —
it is about awakening potential.
For designers, this means your collection becomes part of a cultural statement — not just a seasonal presentation.

© 2026 Olga Bianchi. All rights reserved